Clarify Your Message.
Activate It Everywhere.
Do Your Thing.
People don’t buy the best. They buy the thing they understand the best.
So if your message is muddy, your marketing won’t work—no matter how beautiful your website is or how much effort you're pouring into your content. That’s where clarifying your brand message changes everything.
What Is Brand Messaging?
Brand messaging is the most overlooked but most critical part of the marketing process. It's an uncovering of the story and messages that will connect with your audience and help move them to do business with you.
Done well, messaging:
Connects your customer’s problem to your brand’s solution
Shifts the focus from your business to your customer’s journey
Replaces confusing, insider language with clear and compelling ideas
Gives you a toolkit of go-to phrases to use across your entire business
How I Help
After nearly a decade in business, I’ve seen the transformation that happens when a business finally finds the right words. That’s why I became a Certified Storybrand Marketing Guide. I use the writing technique developed by Donald Miller to help you untangle your thoughts, ask the right questions, and identify the key messages your audience is already listening for. Then we roll it out on your website and other marketing avenues.
Together, we’ll build a message that feels true to you, and actually works.
What You’ll Walk Away With
When we work together, you’ll get a clear, strategic messaging guide tailored to your brand. It becomes your go-to bank of words, phrases, and positioning so you can confidently show up wherever your brand needs a voice:
Conversion-friendly website copy
Social bios and post prompts
Strategic messaging for email and campaigns
Proposal and brochure language
A memorable answer to “What do you do?”
No more blank screens or awkward rambling. Just clarity, consistency, and a whole lot more confidence.
StoryBrand is a proven messaging framework developed by bestselling author Donald Miller. It’s been used by over a million small businesses (and counting) to clarify their message and grow with ease.
I became a Certified Guide because this framework helped me solve my own biggest marketing challenge: finding the right words.
If you’re already searching for a StoryBrand Guide in Canada, welcome—you’ve found one.
(And if you’ve never heard of StoryBrand, don't worry. It’s simply the best technique I’ve found to uncover the story we need to tell to grow your business.)
